100 Wardour Street – Creating The Perfect Audio Cocktail For Stylish Soho Venue

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100 Wardour St has been a landmark entertainment and dining address in central London for decades. Home of the legendary Marquee Club from 1964 to 1988 and subsequently host to several different eateries, in 2016 it reopened as 100 Wardour St, one of 43 restaurants, bars and one hotel in London, Manchester, Leeds, Bristol, Paris and New York operated by D&D London.

The venue incorporates a relaxed Bar and Lounge on the ground floor with the ‘Playroom’, a semi-private dining space for smaller parties and a Restaurant and Club in the basement. Live music performances feature in the basement Wednesday through to Saturday and, in a great initiative to promote original music, their Thursday concept ‘ORIGINALS’ welcomes artists to play their own material. 

Bar at 100 Wardour St

 In common with a majority of city-centre locations, 100 Wardour St is required to comply with strict noise emission regulations. Following an introduction by d&b audiotechnik, we were tasked with designing and installing a sound system that pulls off the difficult trick of being suitable for all styles of live music but which is controlled enough that the regulations are met.

Our Business Development Lead, Euan Mackenzie, describes how he approached the project:

“The core deliverables for this design were, firstly, that it had to significantly improve the overall quality of audio to suit the high standards of the venue, and, secondly, that it had to meet local authority requirements regarding external noise levels. That fact informed our equipment choices from the start, in terms of the new equipment we installed, how we installed it and how we reprogrammed the existing system controller.

A good example of this is the d&b audiotechnik Yi7P loudspeakers we specified for the main L&R system. These models were chosen as they control the lower frequencies very well and reach 500Hz before being considered to have reduced directivity – that’s a real help when aiming to keep audio within tight limits. As the space directly surrounding the stage is primarily performance-based, we chose d&b E-Series as a complimentary distributed system, with an E8 for the centre fill, two E6s for outfills and two more E8s for delays. This means that the main stereo system never has to be too loud as no customer is ever too far from a loudspeaker. A pair of d&b Bi6 subwoofers provide plenty of controllable low-frequency energy for the entire room.

 

Stage at 100 Wardour St


We also repositioned one of the outfills from its original position to make it symmetrical with its opposite counterpart, which helped in controlling spill even further. Beyond the main system, there are a total of nine d&b 5S compact co-axial loudspeakers distributed throughout the three restaurant zones, plus another in the bar. All the fixed loudspeakers are mounted on vibration-damping supports and we also supplied four d&b MAX2 monitors for artist foldback on stage.

d&b’s own DSP-equipped amplifiers were the perfect choice for the loudspeaker system and we only needed four units in total – a single 30D powers the Yi7Ps and the Bi6 subwoofers while three 10Ds power everything else, including the stage monitors. We also supplied four Sennheiser in-ear monitoring systems, as using these also contribute to keeping the sound levels down while allowing artists to hear themselves.” 



For this project, we also repurposed and reprogrammed the existing system controller, not only to properly time-align the various elements of the new loudspeaker design but also so that the overall volume level of the system cannot exceed the limits laid down by Environmental Health.

Dan Veneri is the venue’s Technical Production Manager and summarises the completed works: 

“We approached Autograph Sound to improve the sound quality and the overall coverage in the basement club. In order to host international singers, our choice went immediately for a d&b audiotechnik PA system. Euan, the project manager for this install has provided a great design and great customer service, and we could not be happier with his support and service. 

The system is monitored and controlled by a custom made d&b R1 Software designed by myself and Adriá (Piqueras, Audio Engineer). The coverage is completely even everywhere, the frequency response is phenomenally smooth, the vocal and musical transparency is astounding.”

 

 

 

100 Wardour St Bar and Lounge

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